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Summer Sale

New styles added + further markdowns!

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Summer Sale

New styles added + further markdowns!

Shop Now

Just in - New Knit Totes

Enjoy new additions to our Knit Bag assortment. The daily essential to hold all your other daily essentials!

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Buro Crew

Welcome back this bestselling sparkler of a style!

New Arrivals

Rainbow Brite Crew

Rain or shine, our latest crew is sure to brighten up your day no matter what!

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Restock

Our full range of Kid's Fundamentals are back in stock, all sizes included!

Kid's Fundamentals

Made in Japan Sheers

Perfectly weighted for summer explorations. Subtle, transparent, and lightweight!

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Sustainably Made

Our new Kid's assortment featuring a medley of silly snacks, sniffable flowers, and wholesome fruits. All made in Portugal with renewable energy.

Kid's New Arrivals

Arla Dress

Say hello to a new HFB favorite. An easy tee like fit, this lengthy dress is sweetly accented with puffed sleeves for added oomph!

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Men's New Arrivals

Explore top notch Made in Japan styles, sustainably made Conversational Crews, and super soft low gauge Varsity Crews. 

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